OVERVIEW

Create a Premium or Packed Gift for HBO’s Game of Thrones that generates interest and buzz around the premiere of the sixth season and encourages Cable Operator/Affiliates to keep HBO on top of mind when deciding what programming to promote.

WHAT WE DID
Creative Concept

Packaging Design

Art Direction

Product Design

Package Production

CONCEPT & PACKAGING

For the premiere of season 6 of Game of Thrones we brought to life one of the most memorable childhood games, “Guess Who?”, and created “The Hall of Faces” game set. The 16 skinned faces hanging from the walls of the secret chamber in House Black and White became the main element for this one-of-a-kind game. To play, two players take turns asking differential yes or no questions to isolate and rule out their opponent’s masked identity.The first player to guess the face their opponent has taken from The Hall of Faces wins!